Throughout season one, the Columbia Gorge Express team monitored the service and solicited feedback to identify opportunities for improvement. Between Aug. 19 and 31, on-board surveys were distributed to Columbia Gorge Express riders departing from Gateway Transit Center and Rooster Rock State Park. A companion online survey also was available. More than 500 surveys were completed.
What did the survey reveal? The Columbia Gorge Express is meeting demand and expectations, increasing access and helping to address congestion and parking concerns.
Meeting demand and rider expectations
- 93% of respondents said the Columbia Gorge Express met their needs
- 93% would recommend the Columbia Gorge Express to others as a way to see Rooster Rock or Multnomah Falls
- 84% of riders boarding at Gateway Transit Center would consider using the service for one or more trips to Multnomah Falls in the future
Enhancing mobility and increasing access
- Residents and visitors rode the Columbia Gorge Express - 66% of riders came from outside of the Portland area
- 25% of riders had no other travel option available
- 64% of Columbia Gorge Express riders travelled in groups of one or two – the bus provided a great way for smaller parties to carpool!
Addressing congestion and limited parking
- 75% of riders boarding at Gateway Transit Center chose to use the service even though they had a car available
- 63% of riders boarding at Gateway Transit Center started their travel with public transit
- 84% of riders boarding at Rooster Rock were not aware they could ride from Gateway Transit Center and said they would consider using the service on future trips